vocab.design

motion

Icon morph

also called animated icon (community), hamburger to X (community), play pause morph (community), icon transition (community)

An icon that animates between two meanings rather than cutting, such as a hamburger whose bars rotate into a close cross.

A morph works because the two drawings share parts. A hamburger and a cross are both made of straight bars of the same length, so the change can be told as movement: the outer two travel to the middle and rotate, the middle one gets out of the way. The eye follows individual strokes rather than noticing that a picture was replaced, and the result is that the control reads as one object in two states instead of two icons taking turns. Swap two unrelated glyphs and you get a cut, which is a perfectly good thing to do, but it is not this.

The morph is a claim about the control, and the claim can be wrong. Animating from hamburger to cross says the press you just made is undone by the next one, which is true for a menu that toggles and false for one whose panel is dismissed some other way. It also inherits the cross’s oldest ambiguity, since an X in the corner of a screen means close this, and readers reasonably disagree about whether that is the menu or the page. Play to pause is the safest example in the family, because the two shapes are the two states of one verb and nobody has to guess. If two icons are not opposite readings of a single control, a morph will imply a relationship that is not there.

Draw both ends on the same grid at the same stroke weight, then move the strokes you can keep and fade only the ones you cannot. Do it with transforms on the parts, since transform and opacity are the two properties a compositor can animate without laying out the page again, and transforming a path is what makes the change legible as motion. Cross-fading two stacked drawings is a crossfade, not a morph, and at glyph size it reads as a smudge. Keep it short, roughly 150 to 250 milliseconds with a decelerating curve: a 20 pixel icon has no room for an overshoot, and anything slower makes the control feel like it is deciding. Under prefers-reduced-motion let the glyph snap between its two readings, which loses nothing, because the meaning was in the two ends and never in the travel.

Assistive technology never sees any of this, so the state has to be said in words as well as drawn. Change the accessible name with the drawing (open menu becomes close menu) and expose the state on the control with aria-expanded or aria-pressed, which is the part readers of the visual morph are getting for free. Do not describe the artwork in the label, and never let the morph be the only signal that something happened: it is a confirmation of a change the interface has already made somewhere the reader can see it.

Which word?

If you wantsay
one control carries two states and should show the changeicon morph

Related

See also: Hamburger menu · Lottie · Morph transition

Sources